Shamelessly stolen from Bell of Lost Souls!
I'm really not sure how in touch Alan Merret is with his customers but buying GW products rates pretty low on my list of favourite parts of the hobby, my wallet screaming in pain and wife threatening to leave me for wasting money takes the shine off things.The trial is underway in Chicago in open court.
Trial Location and Schedule
U. S. District Court
219 S. Dearborn St., Chicago, IL 60604
Judge Matthew F. Kennelly - Courtroom 2103
The Court sets aside the following dates for trial in this case:
June 3, 2013 (a.m. session - jury selection; p.m. session - trial),
June 4-7, 2013, June 10-11, 2013, and, if needed for closing arguments, the morning of June 12, 2013.
The trial day typically will extend from 9:45 a.m. to 12:30 p.m. and from 1:30 or 1:45 p.m. to 5:00 p.m., with morning and afternoon breaks. The Court notes that this is longer than its typical trial day. The Court reserves the right to extend any given trial day to 5:30 if warranted in order to complete the trial within the dates set aside.
Jury selection is completed, and the trial is underway. Both sides have completed Opening Statements, and the first witness is on the stand:
Alan Merrett - Head of Games Workshop IP
Mr. Merrett's testimony was hours in length, initially focused on explaining Games Workshop's business to the jury. Some highlights from his testimony:
-A Realm of Battle board was pulled out to show the jury to help explain what wargaming is.
-Games Workshop was described as being producers of "Toy Soldiers" and their game systems as being "infinitely customizable".
-Mr. Merrett described Games Day to the jury as a Games Workshop event that allowed customers to perform their "favorite hobby activity; buying things from Games Workshop".
-It was explained that Games workshop uses no traditional advertising outside of word of mouth and social media based online communications. Customers could simply google for their products and find thriving communities of eager fans on websites such as "Dakka Dakka and Bell of Lost Souls".
-Warhammer 40,000 was described to the jury as "Warhammer Fantasy in space", along with describing the Eldar as "Space Elfs", along with other "space" factions such as "Space Orcs".
-The Dark Eldar were described as "spikey, evil, and every other evil cliche".
-The Tau were described as "modern sci-fi; more traditional sci-fi" in appearance, as opposed to the archaic aesthetic of the other ranges.
Testimony is ongoing.