Join Date: Aug 2013
Location: Western Massachusetts, USA
Money grab? Hardly. Poorly executed promotion? yes.
To me, a money grab is more like: only releasing the codex with X, Y or Z, and jacking the price up. So "Hey, want the codex, well you need to pay for this that and the other as well". The codex is something that's high in demand, so that would be more opportunistic. these special rules that come with a bundle aren't that high in demand, so they're very "take it or leave it".