As someone who has heaped several tonnes of horseshit on LoTR,i played my first game of War of the Rings at the GW store Parramatta against one of the staff.
I won, i played Mordor Orcs and yes i won.
I loved it.
I will get a basic War of the Rings Army together of Mordor Orcs.
Who'd have thunk it.
So to the original question, GW is gonna get some folding out of me, so i guess they will make some profit out of this chimpanzee.
Ultramarines are Pussies
Except Dark Angels, any chapter that sounds like a Death Metal Band can't be that bad.