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post #1 of 9 (permalink) Old 08-29-15, 05:06 PM Thread Starter
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Default Advertising Novels on the Black Library Website

Am I the only one who is beyond tired of the "READ IT BECAUSE" blurbs under each of Black Library's releases? In what universe is "... we get to see him in action in all his Wolf Lord-ly glory!" considered an enticement to buy something? I had to overcome that attempt at promotion to click buy on Ragnar Blackmane.

Nor is this a one-off. Some other gems include:

"Look out as well for the first appearance of a phrase that will resonate throughout the Horus Heresy... Vulkan Lives."

"The Horus Heresy returns to the Solar System… No, we’re not at that battle quite yet."

"And let’s not forget the massive battle as the Death Guard invade Nocturne…"

"In this story, Primarch Corax must come to terms with his choices ... – assuming he doesn't get blown up, stabbed or turned inside out along the way..."

"... there’s a million tanks!"

It's like this bizarre marketing construct that is priced to adult professionals but framed in terms that their children would appreciate. Speaking for the former of the two groups, anything that sours my suspension of disbelief or the seriousness of the story before I even read it just makes it harder for me to justify paying for the book.
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post #2 of 9 (permalink) Old 08-29-15, 06:56 PM
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Yeah, that's what happens when you put the website in the hands of pre-teens.
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post #3 of 9 (permalink) Old 08-30-15, 12:41 PM
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Not sure if always bad or getting worse?

The one for One Bullet was pretty awful too...

"Chaplain Cassius kicks ass and takes names as a newly-promoted Chaplain eager to prove himself amongst a load of veterans who think they know better than him."
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post #4 of 9 (permalink) Old 08-30-15, 01:06 PM
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Originally Posted by Hachiko View Post
Not sure if always bad or getting worse?

The one for One Bullet was pretty awful too...

"Chaplain Cassius kicks ass and takes names as a newly-promoted Chaplain eager to prove himself amongst a load of veterans who think they know better than him."
That sounds like a Steven Segal movie!
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post #5 of 9 (permalink) Old 08-30-15, 04:22 PM
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"Vulkan Lives... re-live the rivetting experiances of the Primarch of The Salamanda's as he is shot, stabbed,burnt,electricuted, drowned,blown up, minced, dropped, kicked,sliced, squished, boshed.. and still get up smelling of roses with a slight nose bleed..."

"Death occurs when a lethal projectile comes together in time and space with a suitable target, in the absence of appropriate armour or protection”


Check out my 40K 'Epic' about the Hunted verses the Inquisition: https://www.heresy-online.net/forums/...98#post2184698

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post #6 of 9 (permalink) Old 08-30-15, 07:14 PM
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It seems the novel has been taken off the BL website. But the one for Dark Hunters: Umbra Sumus was the worst I'd ever seen.

Quote:
"Your new favourite Space Marine Chapter!"

"All action, all the time."

"The Dark Hunters don’t have all the gear, but you’ll admire their mad ambush skills."

I mean the whole thing is awful, but my god that bit in bold. What were they thinking? Again the novel seems to have vanished, but shit that doesn't change it.
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post #7 of 9 (permalink) Old 08-30-15, 08:10 PM
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Quote:
Originally Posted by Angel of Blood View Post
Again the novel seems to have vanished,
The title "Dark Hunters" infringed someone else's IP, and they had to shit-can it. There's a whole series with the title, so someone at BL fucked up in a big way by not even carrying out a simple Google search before releasing it.

https://en.wikipedia.org/wiki/Dark-Hunter
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post #8 of 9 (permalink) Old 08-31-15, 12:53 AM
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Originally Posted by Matcap View Post
That sounds like a Steven Segal movie!
Indeed.

Make Seagal Chapter Master of his own Astartes Legion, The Emperor's Toupees!
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post #9 of 9 (permalink) Old 09-09-15, 12:27 AM
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Cant they just change Dark Hunters to something else ... Night Hunters...Dark Stalkers... whatever
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